Reaching Youth

DKT believes young people everywhere deserve accurate sexual health information and nonjudgmental care. We fight to provide young people with the resources they need to plan their futures and unlock their potential. We use several strategies to engage teenagers and young adults:

Youth-Centered Programming: DKT’s youth programs around the world help young people learn about their contraceptive options. In the DRC, the Batela Lobi Ya No program trains teenagers to serve as peer educators on sexual health topics, organizes concerts and youth-friendly events where we offer free counseling services, and uses social media platforms to share key information on contraception and prevention of sexually transmitted infections (STIs).  Similarly, the No Yawa youth program in Ghana provides a safe space for teens to learn about sex and contraception.

Social Media: Young people around the world use social media in increasing numbers, making the internet a powerful tool for information sharing. DKT capitalizes on this opportunity by creating Twitter, Instagram, and Facebook accounts for our youth programs and contraceptive brands. In Nigeria, the teen-friendly website Honey and Banana provides sexual health information for young women and men.  In Latin America, the Prudence condom brand uses Instagram, Facebook, and websites to engage young people. And in Myanmar, the Lydia contraceptive program uses Facebook to reach tens of thousands of young people.